Comments on: Should Google notify users of new attack? http://lastwatchdog.com/should-google-notify-users-new-attack/ on Internet security by Byron Acohido Fri, 03 Feb 2012 18:38:32 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Todd Bransforfd http://lastwatchdog.com/should-google-notify-users-new-attack/#comment-52 Todd Bransforfd Wed, 02 Apr 2008 23:55:47 +0000 http://zerodaythreat.com/?p=46#comment-52 It is in Google’s best interests for consumers to feel safe while using their search engine. Declining consumer trust in Google would directly harm their advertising revenues. Therefore, it seems reasonable to assume that Google will take the appropriate steps to warn consumers if they are navigating to a dangerous site. This includes sites prone to cross site scripting, sites distributing malware and sites involved with many other forms of fraud. At some level, they are already doing this with malware and phishing sites. If Google looks to the long term, the recent knowledge that SEO and malware form a dangerous combination will be viewed as an empowering development. It enables Google to take steps to proactively protect their trusted customer relationships which in turn protects their pay-per-click advertising revenues. These corrective steps can include everything from warning consumers who are about to visit a dangerous web page to contacting site owners running tainted or vulnerable Web sites. It is in Google’s best interests for consumers to feel safe while using their search engine. Declining consumer trust in Google would directly harm their advertising revenues. Therefore, it seems reasonable to assume that Google will take the appropriate steps to warn consumers if they are navigating to a dangerous site. This includes sites prone to cross site scripting, sites distributing malware and sites involved with many other forms of fraud. At some level, they are already doing this with malware and phishing sites.

If Google looks to the long term, the recent knowledge that SEO and malware form a dangerous combination will be viewed as an empowering development. It enables Google to take steps to proactively protect their trusted customer relationships which in turn protects their pay-per-click advertising revenues. These corrective steps can include everything from warning consumers who are about to visit a dangerous web page to contacting site owners running tainted or vulnerable Web sites.

]]>